Deep beneath Denmark Street in 1967, while London's flower children danced above, four seasoned R&B veterans transformed themselves into psychedelic prophets. Elmer Gantry's Velvet Opera emerged from The Five Proud Walkers' blues foundation like a sermon catching fire—Dave "Elmer Gantry" Terry in his preacher's hat leading Colin Forster, John Ford, and Richard "Hud" Hudson through rock's most exciting underground revival. Their debut single "Flames" burned hot enough that Led Zeppelin covered it, while their self-titled album crammed more ideas into three minutes than most bands managed in entire careers. From "Mother Writes" (powerful enough to make Pete Townshend nervous) to "Mary Jane" (too clever for BBC comfort), every track captures a band operating at divine inspiration levels. Think Like A Key Music presents these perfect capsules of an era when transformation was the only religion that mattered. Call it blues meeting the cosmos in a basement—and neither was ever the same.